The founder of the CorePower Yoga franchise has been identified as the man found dead in his $3 million Sunset Cliffs home on Monday.
The yoga mogul with studios across the country was found mysteriously dead in his Southern California home.
Trevor Tice, the 48-year-old founder and former CEO of CorePower Yoga, was discovered Monday afternoon local time after officers were called to his mansion in San Diego, according to police. Though the cause of death has not been released
Police said that there were “suspicious circumstances” surrounding the death, but did not elaborate what is thought to have caused it.
“We don’t know what we have,” said homicide Lt. Mike Holden on Tuesday. “This may end up being a death, not a murder.”

Tice founded CorePower Yoga in Denver in 2002 and oversaw its expansion into a several states. The first San Diego studio was opened in 2006 in the Point Loma area, according to a company website. At the last count, CorePower Yoga had more than 160 locations across the country.
Lt. Holden said a friend of Tice called police at 12:15 p.m. Monday to ask that officers check on Tice’s welfare. The friend had gone to the house and saw something that caused concern. Officers found Tice dead in the home, which was undergoing some remodeling. Tice bought a five-bedroom home on Cornish Drive, in Sunset Cliffs, in January for $3 million. He was living at the house, alone, through the remodeling.
According to Holden said Tuesday afternoon neighbors were interviewed  and had been “ very helpful in talking to us,” Holden said.
CorePower Yoga’s Denver headquarters issued a written statement about Tice:
“We are deeply saddened to confirm that our CorePower Yoga founder, Trevor Tice, passed away on Monday, Dec. 12, 2016. … Our community is grieving this tragic loss and honoring Trevor’s tremendous legacy.”
Published accounts of Tice’s life have described him as growing up in Telluride, Colo., and enjoying mountain sports including skiing and rock climbing.
Before getting into the yoga business, the business graduate of the University of Colorado ran an IT outsourcing firm called TechPartners International in the 1990s  which he sold to a UK firm for $60 million in 2001.
A climbing accident left him with a shattered ankle and he focused his interests on yoga. As he traveled and came across lackluster independent yoga studios, he decided to create his own brand, giving member-clients the feel of an upscale health club.
Tice developed an energetic form of yoga, taught classes himself and became CEO of CorePower Yoga. He cited $45.2 million in revenue from the studios in 2012. The next year, Catterton Partners invested $100 million into his company. Tice also stepped aside as CEO to be less involved in day-to-day operations.