Tesla unveiled it’s Model Y crossover, with $47,000 price tag on Thursday
Company CEO, Elon Musk, appeared in his custom made Nike shoes – with a red metallic leather swoosh and Tesla logo with ‘black genuine python and black hair on hide’
Just as the company’s stock tanked with the announcement of the launch, Elon Musk’s unveiling of the Model Y was overshadowed by his custom Tesla Jordan 1 sneakers
The python skin shoes sent Twitter into a melt down as users joke they are probably solar powered and self-tightened’
Sporting the shoes at the launch, the billionaire did a jig to show off his Jordan 1 when a fan screamed that they liked his shoes
Sneakers were first highlighted by the Los Angeles based company – DM Custom Sneakers – in January and were made for Musk’s birthday
The shoes were a big hit on social media, with more people focused on the tennis shoes than they were on the news for Tesla’s mid-size electric SUV
As the 47-year-old made his way onto the stage in Hawthorne, California, someone screamed: ‘I like your shoes!’
The outburst prompted the billionaire to launch into an awkward jig where he kicked out his legs to show off the shoes, specially made for him by DM Custom Sneakers.
The custom-made Jordan 1 sneakers were first highlighted by the Los Angeles based company in January.
The Tesla model Y, a crossover debuts with a starting price of $47,000.
The company tweeted that the high-end ‘shoe was reconstructed using fine leather such as @horweenleather Shell Cordovan for the toebox’ and ‘lasered cut with the Tesla logo by @dnicecustoms.’
They also have a red metallic leather swoosh and Tesla logo while the hide of the Jordans are made with ‘black genuine python and black hair on hide.’
On Facebook, the company said that the pair of shoes were made for Musk as a birthday present from a friend.
While the price of the shoes are currently unknown, other python-skinned shoes on their website go for $950. But there are shoes on their website that go for upwards of $4000.
Designers create custom sneakers for Tesla CEO Elon Musk
The shoes were a big hit on social media, with more people focused on the tennis shoes than they were on the news for Tesla’s mid-size electric SUV.
‘Nike trying to rehab it’s image,’ said Dr. Shalini Varma, posting a picture of Zion Williamson. ‘The shoes that work well when not being used for athletics.’
Jozef Malis added: ‘Will be that shoes become an accessory of mode Y?’
‘Yo Elon please do a collaboration with Jordan them shoes will sellout so fast and it’s always great to branch out,’ another user stated.
Musk commented on various post pertaining to the shoes, adding insight on how they felt on his feet.
‘It also feels way bigger on the inside than it appears on the outside,’ he said.
Curiously though as the launch happened Tesla TSLA, -5.01% shares fell nearly 4% on Friday, and are down more than 5% from the moment that Chief Executive Elon Musk announced the vehicle’s unveiling date on Twitter. The crossover starts at $47,000 and ordering one requires a $2,500 deposit, which is more than what Tesla required at the time of the Model 3 reveal.
At the unveiling late Thursday, Musk said Tesla expects to sell more Model Ys than Tesla’s other vehicles combined. Production of the car is expected to start in late 2020, and a standard-range, cheaper car is expected to roll out the factory floor in early 2021 and cost about $39,000.
Fears of manufacturing timeline delays remained as industry watchers noted that the late-2020 goal appears similar to the Model 3’s. delivery ultimately of the sedan was delayed by 9 to 12 months.