TikTok influencer Valeria Márquez, was assassinated Tuesday by a gunman posing as a delivery man while live streaming to her followers at her beauty salon

The 23-year-old aesthetician was shot multiple times while broadcasting live from inside her beauty salon in the western Mexican state of Jalisco

Video shows a smiling Valeria looking out of the window momentarily before bullets strike her once in the chest and twice in the head

Manhunt underway, but suspect remains at large

Stills from Tuesday’s footage shows the Mexican beauty influencer and TikToker Valeria Marquez looking out of the shop window while livestreaming to her followers. Moments before she was killed by a motorbike-riding assassin who opened fire on her salon in Jalisco, Mexico

A Mexican beauty influencer was brutally murdered yesterday while live streaming to her followers after a motorbike-riding gunman opened fire inside her salon, located in the state of Jalisco. The call reporting a fatal shooting at the salon on Avenida Servidor Público, in the Colonia Real del Carmen neighborhood, about 6:30 p.m. on Tuesday May 13, Jalisco Prosecutor’s Office said.
The murder unfolded in real time, with viewers witnessing the horror as they interacted with her online.
Footage from the victim’s livestream caught the moment TikToker Valeria Marquez was shot multiple times while broadcasting live from inside her beauty salon, Blossom the Beauty Lounge, in the western Mexican state.

23-year-old social media star Valeria Marquez [photo], who has over 110,000 followers on TikTok did not survive Tuesday’s attack

Police cruisers parked outside Blossom Beauty Lounge, in the Colonia Real del Carmen neighborhood on Tuesday, where an influencer was shot dead while livestreaming to her TikTok followers 

The video shows the 23-year-old aesthetician smiling, looking out of the window of her shop just before bullets strike her once in the chest and twice in the head. Her hand flies to towards a gunshot wound near her rib cage before she drops.
An unknown female figure then appears in the clip, before the broadcast is shut down.
Initial reports say that a gunman entered her salon and shot her before fleeing on a motorbike. 
Paramedics rushed to the bloody scene, but Valeria was pronounced dead immediately. 
So far there are no suspects in custody. The manhunt is underway. as police investigate Valeria’s murder.

Paramedics rushed to the bloody scene, but Marquez [photo], was pronounced dead on arrival

The influencer was known for sharing beauty and lifestyle videos with her 110,000 TikTok followers. 
An autopsy on the beauty guru’s body will be performed in the coming hours, Infobae reported.   
Márquez was in her salon when a man posing as a delivery man arrived on a motorcycle to deliver a gift. Without warning the hitman shot Márquez in the chest and head before fleeing. The suspect who remains at large is yet to be identified.
A statement from the prosecutor’s office reads: ‘According to the initial investigation, she was in her establishment when a man entered and apparently shot her several times with a firearm, killing her.’
Valeria’s senseless killing according to local authorities, is just another example of the violence against women endemic Mexico is grappling with. 

Marquez a 23-year-old influencer and aesthetician Márquez, originally from Guadalajara, Jalisco, was a local model who won the Miss Rostro beauty pageant in 2021

Marquez was smiling, looking out of the window of her shop on Tuesday evening, just before bullets struck her once in the chest and twice in the head. It has been characterized as stemming from a tradition of ‘machismo’ and violence against women

The attack on Marquez [photo], underscores the dangerous climate in for women in Mexico. The country according to a UN survey, has the second highest number of femicide in Latin America

Mexico has long been plagued by ‘machismo’ and violence against women, which can range from comments on the street to, in its most extreme form, acid attacks and brutal slayings of women.
Mexico has the second highest number of femicide in Latin America, according to the United Nations.
A survey from Mexico’s statistics agency back in 2022 suggested more than 70 percent of 50.5 million women and girls aged 15 or older had experienced some kind of violence.

Mayoral candidate Yesenia Lara Gutierrez, [photo], from Mexico’s ruling Morena party, was gunned down along with her daughter and two other supporters in the eastern Mexican state of Veracruz on Sunday night as she greeted residents in the streets of Texistepec

Weeks earlier on April 29, mayoral candidate German Anuar Valencia, [photo], also from the Morena party was gunned down. His candidacy has since been picked up by his son since Ramón Valencia

The latest incident also comes days after Mexican mayoral candidate Yesenia Lara Gutierrez, was tragically shot dead alongside three of her supporters including her daughter during a live broadcast of her campaign rally.
Gutierrez, a member of Mexico’s ruling Morena party, was assassinated in the eastern Mexican state of Veracruz on Sunday night as she greeted residents in the streets of Texistepec.
The murder was captured on a Facebook livestream, showing people running and screaming as gunshots rang out off camera. Mexican newspaper Reforma reported that the candidate was greeting ‘women with children in their arms’ when the gunfire began.
Footage posted online depicted the chaos, with at least 20 shots head in the clip that was still available on Gutierrez’s Facebook page the following day. Other images shared online appeared to show bodies in the street.
The Gutierrez murder marks the second killing of a mayoral candidate in Veracruz during the current election cycle, following the April 29 murder of German Anuar Valencia, also from Morena.